Guide to avoiding fake GHD stylers when ordering online



Posted: Sunday, February 22, 2009

by Sal McDonald
http://www.ghdcompare.com

GHD is one of the hottest hair and beauty brands in the UK at the moment, with annual sales in 2008 of over £110 Million. Unfortunately, due to the huge success of the brand, the GHD Styler is also becoming one of the most copied products around, with dozens of websites selling counterfeit stylers.  

Although it may seem like you are grabbing a bargain by buying one of these fakes, remember, this is not like a dodgy designer hand bag where the worst that will happen is the bag will fall apart, GHDs are electrical items, which heat up to very high temperatures. Fake stylers are firstly, not guaranteed by GHD and secondly may not be safe for use in the UK, so it is not just your hard earned cash that is at risk, it could be your life.

 

GHD are working hard to combat the fakes and their dedicated legal team is battling to get them removed from a number of web sites. In the mean time there are a number of measures you can take when buying GHDs online to make sure you are getting the genuine article. Remember, there are a great deal of reputable retailers online who are authorised to sell GHDs, so do not be put off from buying your styler on the internet, just be vigilant.

 

Firstly, take a look at the website itself: -

 


 If the answer to any of the above is no, then be wary about purchasing from the site.
 

Pricing

 

The price of a genuine GHD IV Styler, should be between £90 and £115. Anything below this price, should certainly ring alarm bells. Limited edition GHDs, such as the Kiss Styler and 2008's purple gift set can be anything up to £150.

 

Look for the ‘GHD Approved Retailer' Badge

 

Authorised online retailers of GHD products should display a GHD approved retailer badge. This badge can be clicked, which takes you through to the official GHD website (www.ghdhair.com) to verify the authenticity of the site. Ensure that you always click the badge to verify as some of the fake sites have been copying the badge and placing it on their own site.

 

There is also a URL validator on the GHD site (http://www.ghdhair.com/beware-imitations/url-verification) where you can type in a website address to ensure it is authorised to sell GHD straighteners and products.

 

If you are still unsure, contact the website before purchasing, either by telephone, or by email.

 

Following the steps above should ensure you will always have a good experience ordering your GHD straighteners online and can look forward to ‘Good Hair Days' for years to come.

Sal is a regular contributor to girlznight and is passionate about writing, particularly articles on hair and beauty. She also spends far too much money on hair products, shoes and designer bags and is not popular with her Bank Manager.

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Top-level comments on this article: (2 total)
» left by Joel Hendon
 3 years 70 days ago.
125 fans.
A very good job of alerting the public of these phony and dangerous items. Thanks for sharing it with us.
» left by Sal McDonald 3 years 69 days ago.
Thanks Joel, the fakes are becoming an increasing problem and are frankly putting people's safety at risk!
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